Loulou Storey

Style and Confidence Expert

Loulou Storey is a Style and Confidence Coach who works with women to not just look good but feel incredible everyday. She specialises in personal style, confidence coaching, wardrobe audits, image consultancy and personal shopping.

At the heart of her personal misson is giving women the confidence to truly shine in their everyday life. She offers those she works with a unique & personalised approach to style which encourages awareness of how to start using clothing as a tool to feel truly successful in your life.

Based in Brighton, she works with clients in London, throughout the UK as well as internationally. Working over Skype and in person you can tap into her help wherever you are.


Here’s how I do it


Understand what suits you and be inspired with how to dress.

Confidence Coaching

Learn to love and celebrate who you are.

Wardrobe Audits

De-clutter, organise and take control of what you own.

Personal Shopping

Know where to shop and what to buy.

Loulou is amazing, it was a total luxury to spend that much on me but it was worth every penny.

Vicky, Brighton

Thank you Loulou for a fabulous indulgent shopping experience and thank you for bringing some “sunshine” back into my life.

Kate, Brighton

I have loved my experience of working with you to adjust my thinking around my self-image.

Sue, Harrogate

I now feel refreshed, confident and so pleased that I can now say I really do wear ALL my clothes!

Angela, London

I have cleared out my wardrobe, got rid of half of my clothes but I have twice as much to wear.

Leah, New York